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Mastering Sales and Negotiations — Why internal buy-in makes or breaks deals
Not scored yet8m·2026-01-28·Business

Why internal buy-in makes or breaks deals

Mastering Sales and Negotiations

Welcome back to the Mastering Sales and Negotiations podcast. I’m your host, Rachel Massey. This week on the podcast, we were joined by Emma Pacey, Trading Director at one of the UK’s largest supermarket chains. In our conversation, Emma lifted the lid on what we called the double negotiation - the balance between…

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