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Trust & Influence in B2B — Automating judgment, not just tasks | Michelle Huff on building AI trust the way you'd onboard a new hire
Not scored yet34m·2026-09-15·Business

Automating judgment, not just tasks | Michelle Huff on building AI trust the way you'd onboard a new hire

Trust & Influence in B2B · 74

Every B2B vendor now has an AI story. Michelle Huff, Chief Marketing Officer at Alteryx, argues that's exactly the problem: when everyone makes the same promise, positioning around AI stops being a differentiator and becomes table stakes. Michelle brings more than 25 years leading marketing and go-to-market strategy…

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