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Product Therapy — Product Marketing In The AI Era
Scout ratingSCOUT· 66%36m·2026-06-18·Technology

Product Marketing In The AI Era

Product Therapy

Christian Idiodi sits down with SVPG partner Martina Lauchengco to discuss whether AI is actually improving product marketing or just accelerating mediocre marketing. Martina makes the case that while product marketing foundations haven’t changed, AI has flipped the bottleneck from product building to go-to-market,…

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