Pricing Strategist Walks Into a Wine Show-Blows Everything Up Pt. 1-4
What does a pricing strategist know about wine? More than you'd think. Claire Wang joins Forrest Kelly to break down the psychology behind why we pay what we pay — and why our brains are doing a lot more work than we realize every time we reach for a bottle. Claire unpacks the famous Stanford and Caltech MRI study…
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