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Thoughts on the Market — From Coffee to Cans: A U.S. Caffeine Shift
Scout ratingSCOUT· 52%5m·2026-08-31·Money

From Coffee to Cans: A U.S. Caffeine Shift

Thoughts on the Market · 1718

Younger generations are reshaping caffeine consumption. Our U.S. Household Products and Beverage Analyst Dara Mohsenian discusses how the growing appetite for energy drinks could influence beverage habits for years to come. Read more insights from Morgan Stanley. ----- Transcript ----- Dara Mohsenian: Welcome to…

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What people are saying

“Thanks for this. Looks like we will be doing cans and not just gift cards, which work like a bank, because y'all always leave money on them, and on shelf in store coffee mixes for our cashflow on your licenses. That's if people want to own…”

— @JaeA-zy9zr · YouTube comment

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