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The Sporkful — Who Invented Flamin’ Hot Cheetos? (Reheat)
Not scored yet30m·2025-03-21·Arts Culture

Who Invented Flamin’ Hot Cheetos? (Reheat)

The Sporkful · 770

For two decades, Flamin’ Hot Cheetos has been one of the most popular snacks in America. In recent years its legend has grown, as word spread that they were invented by Richard Montañez, a Mexican-American janitor at Frito-Lay who went on to become a company executive. The story made Montañez something of a Latino…

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