SCOUT· 39%58m·2026-09-10·SportsLiverpool's Turkish Airlines deal, Manchester United team up with SumUp
Kevin and Kieran discuss the news that Liverpool have a new shirt sponsorship deal with Turkish Airlines worth in excess of £60m a year, and Fintech company SumUp is Manchester United's new Official Sleeve Partner. Follow Kevin on X - @kevinhunterday Follow Kieran on X - @KieranMaguire Follow The Price of Football on…
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What people are saying
“The Glazers and Ineos are slowly killing United.”
“Hi fellas, football fan from Sydney, Australia here. Really enjoy what you both do with this. Appreciate both of your work. Cheers.”
“when you hear of all the endless tens of millions being thrown at Man U to sponsor stuff, it makes sacking 500 ordinary people 'to balance the books', seem absolutely despicable.”
“When Ineos took over the Glazer regime had 1100 people in employment at the club. Clubs of a similar size/stature with less debt (not FC Barcelona) were operating with around 500-600 employees. Ineos are a great shield for The Glazers to re…”
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