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The Official SaaStr Podcast: SaaS | Founders | Investors — SaaStr 673: How To Boost Your Net Retention Revenue (NRR) to Over 140% with Insider's CEO and CMO
Not scored yet30m·2023-07-07·Technology

SaaStr 673: How To Boost Your Net Retention Revenue (NRR) to Over 140% with Insider's CEO and CMO

The Official SaaStr Podcast: SaaS | Founders | Investors

Retention is the new acquisition. This paradigm shift has placed Customer Marketing in the spotlight as a pivotal function that helps companies achieve robust NRR metrics. Despite the revenue impact, Customer Marketing teams remain relatively lean and often struggle to secure the necessary support from…

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