Patanjali's Slippery Slope: From Sensation to Scrutiny
Patanjali, the ayurvedic empire helmed by Baba Ramdev, may be in need of a miraculous cure for its image after a Supreme Court smackdown for misleading product claims. Ramdev, however, dismissed it as yet another "doctor gang" conspiracy. But can Patanjali sustain its success solely on sensationalism? Or will the…
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