
![The Knowledge Project — Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials [Outliers]](/_next/image?url=https%3A%2F%2Fmegaphone.imgix.net%2Fpodcasts%2F9c0d00ea-df1d-11ef-9477-2b8336fcd8e9%2Fimage%2F3855100ababcb5d382acf59787f97a6b.png%3Fixlib%3Drails-4.3.1%26max-w%3D3000%26max-h%3D3000%26fit%3Dcrop%26auto%3Dformat%2Ccompress&w=3840&q=75)
Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials [Outliers]
They weren’t employees. They were partners. Les Schwab didn’t build a company. He built a culture. This episode reveals how one small-town tire dealer scaled to $3 billion by turning customers into evangelists and employees into owners. Somewhere between changing his first flat tire and opening his 410th Les Schwab…
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