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The Journal. — The Missteps That Led Nike Off Course
Not scored yet19m·2024-10-03·News Politics

The Missteps That Led Nike Off Course

The Journal.

Under CEO John Donahoe, Nike pulled away from retailers and ramped up production of its classic sneaker lines. Now sales have plummeted, the company has lost market share to competitors and Donahoe is stepping down. WSJ's Inti Pacheco discusses what went wrong. Further Reading: -Nike CEO John Donahoe Stepping Down…

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