TBPN — Ben Thompson Explains the XBOX Disaster

BUZZING· 75%27m·2026-07-08·Technology

Ben Thompson Explains the XBOX Disaster

TBPN · 591

This is our full conversation with Ben Thompson. We discuss why Microsoft's Xbox strategy failed, why he thinks GTA 6 should cost $200, how console wars shaped the modern gaming industry, what went wrong with Xbox Game Pass, why AI is reshaping competition across tech, the future of Microsoft's gaming business, and…

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