

How Brands Turn Customers Into Their Best Marketers | Luke Yarnton
Luke Yarnton joins Ryan Alford to discuss why the future of influencer marketing belongs to customers—not celebrities. As co-founder of The Rave, Luke shares how brands are identifying influential customers already purchasing their products and turning them into long-term ambassadors through authentic relationships…
We score an episode from what we can actually measure — its reach and engagement, what listeners say about it, and what it covers. We don't have those signals for this one yet, so it doesn't get a number.
Buzzmeter says it's buzzing across platforms — the Hive Vote says whether the people who actually listened liked it.
Rate this episode
Add your vote to the Hive — listeners rate every episode after they finish.
- No reviews yet — be the first.
More from Right About Now - Legendary Business Advice
See all episodes →
Tenacious: How Scott Scovill Beat His Fear of Failure and Built a Life Worth Writing About

The Self-Made Millionaire: Why Struggle Was His Greatest Advantage

Building Wealth With Other People’s Money: Justin Brennan on Multifamily Real Estate
Similar episodes from other shows
More like Right About Now - Legendary Business Advice →
Turn Engagements into Revenue - Ryan Alford

EP 65: How to turn passionate fans into your most powerful marketing channel, with Paul Archer

B2B influencer marketing in 2025: What works, what doesn't and what's next

Connection Over Cosmetics: How Brands Win Hearts - with Cairo Marsh
One great episode in your inbox, daily — free.
One email a day, unsubscribe anytime. No spam, ever.