Interview with MichaelAaron Flicker: Hacking the Human Mind
MIchaelAaron Flicker is the co-author of Hacking The Human Mind: The Behavioral Science Secrets Behind 17 of the World’s Best Brands. Motley Fool contributor Rich Lumelleau and Motley Fool Head of Strategic Operations Shannon Jones recently talked with Flicker about his new book, including loss aversion, sunk costs,…
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