Lenny's Podcast: Product | Career | Growth — Identify your bullseye customer in one day | Michael Margolis (UX Research Partner at Google Ventures)

SCOUT· 64%1h 29m·2024-12-01·Technology

Identify your bullseye customer in one day | Michael Margolis (UX Research Partner at Google Ventures)

Lenny's Podcast: Product | Career | Growth

Michael Margolis has been a UX research partner at Google Ventures (GV) for nearly 15 years. He has developed a unique approach to helping startups identify their “bullseye customer”—the specific subset of their target market who initially is most likely to adopt their product. Michael has conducted over 300 hands-on…

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Identify your bullseye customer in one day | Michael Margolis (UX Research Partner at Google Ventures)

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