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SCOUT· 69%27m·2023-07-04·Technology
SCOUT· 69%27m·2023-07-04·TechnologyPeak social media: The ads machine
FT Tech Tonic · 2
Mark Zuckerberg used advertising to turn Facebook into the first global social media giant, boasting 3bn users around the world. But today there are questions about the business model that has powered it for the past 15 years, and what Zuckerberg’s new focus on building the Metaverse means for the platform that…
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