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Embracing Marketing Mistakes — EP 96: Community Isn’t a Campaign: Lessons from Comms Hero Asif Choudry
Not scored yet55m·2026-01-20·Business

EP 96: Community Isn’t a Campaign: Lessons from Comms Hero Asif Choudry

Embracing Marketing Mistakes

What does it take to turn a simple hashtag into a thriving community of 15,000 marketing and comms professionals? In this episode, Chris Norton sits down with Asif Choudry, founder of Comms Hero, to unpack the journey from a one-off event in Manchester to a nationwide movement. They dive into the early days of…

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