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Embracing Marketing Mistakes — EP 134: The 20-Searches-A-Month Page That Booked Seven Sales Calls
Not scored yet52m·2026-10-27·Business

EP 134: The 20-Searches-A-Month Page That Booked Seven Sales Calls

Embracing Marketing Mistakes

Sam Dunning co-owned an agency with two other founders, has hosted the Breaking B2B podcast since 2020, and now runs Breaking B2B, an AI SEO agency for SaaS brands. In this episode of Embracing Marketing Mistakes, Sam explains why a keyword with tiny search volume can be worth more than one with thousands, why he…

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