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Business Wars — The Business of Barbie | 5
Not scored yet33m·2024-02-15·Business

The Business of Barbie | 5

Business Wars · 5

We’ve got the keys to Barbie's dream house and we’re unlocking her legacy, staying power and what’s ahead. We're joined by Time reporter and Mattel expert Eliana Dockterman and entertainment and culture journalist Matthew Jacobs to talk about Barbie's ups and downs and the key business decisions that revived the…

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