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SCOUT· 35%21m·2026-11-10·Business

Why Apple Stores Don’t Try to Sell You Anything (#327)
3 Takeaways™ · 327
What do you do when you've already lost the battle with Microsoft? Why would Steve Jobs put his stores in the one place he hated most? And why would Apple build a store that doesn't want to sell you anything? Ron Johnson was recruited by Steve Jobs to do something almost everyone thought was a bad idea: open stores.…
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